DESIGN
WITH PURPOSE.

I’m Ana, a purpose-driven brand designer and creative lead,
using design as a tool to create meaningful change.

Selected Projects

A glimpse into visual stories crafted to engage, inspire, and make a difference.

ESSENTIALS-6

Eco-Friendly Essentials.

Creative / Art Direction

A capsule collection campaign designed to connect sustainability, lifestyle, and timeless style.

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Oh My Gut!

Art Direction / Design

A visual identity celebrating self-trust and the courage to create from within.

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Conference
in New Zealand.

Art Direction / Design

A visual identity inspired by Queenstown’s natural beauty, designed to unite and energize a global team.

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A Kilo for the Planet.

Creative / Art Direction / Design

An Impact Campaign that turned environmental responsibility into everyday action.

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Aloha Candles.

 Art Direction / Design

A handcrafted identity inspired by Byron Bay’s tropical style.

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Conference
In Fiji.

 Art Direction / Design

A bold, colorful identity inspired by Yanuca Island that celebrates connection, learning, and transformation.

About Me

Hi! I’m Ana, a designer with extensive experience shaping brands that connect, inspire, and drive meaningful impact. My experience as a visual brand manager has taught me to balance strategy and storytelling, crafting visual identities and campaigns that bring purpose-driven stories to life.

I believe brands have the power to influence how we live, consume, and connect with the world around us. Sustainability and lifestyle are at the core of my work, but my curiosity extends to outdoor spaces, experiences, and everything that shapes the way we live. I’m passionate about bringing together creativity, leadership, and purpose-driven design.

What I Bring

-    Brand Design & Visual Storytelling
-    Art Direction & Creative Leadership
-    Campaign Planning & Cross-Functional Collaboration
-    Strong Understanding of Branding, Print & Production
-    Passion for Sustainability and Purpose-Driven Design
-    Mastery of Adobe Creative Cloud, Figma & AI Tools

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Let's Get in Touch

I’m always excited to connect with people who share my passion for creativity and impact. Let’s arrange a call to exchange perspectives and explore possible synergies.

© Analia Orona ~ All rights reserved