About Me
Hi! I'm Ana.
I help conscious brands translate their values into a visual language, turning purpose into presence and design into direction.
With a background in brand design and creative direction, I specialize in shaping cohesive visual identities and guiding creative strategies that align with conscious brand values. Over the past decade, I’ve worked across branding, digital, packaging, and creative design, helping brands build meaningful visual narratives.
Beyond design execution, my role has evolved into leading branding projects, developing visual systems, and ensuring creative consistency across teams. I thrive in cross-functional collaboration, working closely with marketing, product, sales and leadership teams to create compelling brand experiences.
✺ Sustainability & Design
I believe design has the power to drive positive change. As I’ve grown in my career, I’ve become increasingly focused on integrating sustainability into my work, ensuring that visual storytelling not only inspires but also aligns with responsible and conscious creation.
✺ Inspired by the Outdoors
When I’m not designing, I find inspiration and balance in nature; whether it’s trail running, hiking, or exploring new landscapes, I find endless creativity and motivation in the great outdoors.
✺ A Global Perspective
Currently based in Spain, raised in Argentina, and having lived and worked across South America, Oceania, and Europe, I’ve had the opportunity to collaborate with diverse teams and cultures that have shaped my creative approach. Traveling and scuba diving strengthened my connection with nature and deepened my belief that design can be a tool for positive transformation. Today, I’m focused on leading purpose-driven projects that combine creativity, strategy, and responsible design to build brands with real impact.
There’s a lot of love and intention behind every project I create. I hope you enjoy exploring my work as much as I enjoyed bringing it to life.
Let's Get in Touch
I’m always excited to connect with people who share my passion for creativity and impact. Let’s arrange a call to exchange perspectives and explore possible synergies.
© Analia Orona ~ All rights reserved